Trinity Interactive strives to deliver world class service in the area of technology and marketing to small businesses at affordable prices. Our collective team has a diverse background including development engineers, creative artists, multimedia specialists, search and marketing specialists.
Trinity Interactive specializes in custom web development, website design, website hosting, custom web applications,
search engine marketing, search engine optimization, online lead generation, content creation, reporting and analytics, social media marketing, and technology consulting.
Internet Marketing
Small Business Internet Marketing
Small Business Internet Marketing
INTERNET MARKETING AND SEARCH ENGINE OPTMIZATION (SEO)
Results based marketing delivers a positive return on investment
We have a great degree of control than ever before on monitoring our websites visitors and their trends. Internet marketing consist of several different areas from natural (non-paid) search optimization, paid search, banner ads, content networks and more. Having experience in all the possible facets of web based promotion and marketing is critical in choosing the right solution for the right purpose.
Using natural and paid search to increase your traffic
Below is a rough outline of how we approach search engine optimization. Although the basic principles of internet marketing and search optimization hold true throughout the web there are many different considerations for the different markets, therefore each client has to be dealt with in specific ways. Although not always true, no two industry segments will usually require the same tactics.
Natural Search Approach:
· Evaluate your current efforts and results
· Build a comprehensive keyword list
· Target your top keywords
· Evaluate your current site against the top performers for your keywords
· Make your needed changes
· Monitor your results and track conversions
· Report regularly
Paid Search Approach:
· Develop Core Broad Keywords List
· Develop Ads and Campaigns based on keywords
· Soft Launch the campaign and monitor
· Adjust campaign based on results
· Monitor your results and track conversions
With paid search it's a little easier to cast a wide net and report on what keywords are triggering your ads, where in natural you have to purposely craft your pages for your keywords.
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